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WAITING
FOR TOMMY: ED BRUBAKER
By
Richard Johnston
RICH:
And how would your past selves react to Batman/Grifter/Authority
writer Ed Brubaker?
ED:
Probably with their hand out, looking for some cash. I remember
worrying that people would think I was a sell-out, but all
my friends just wanted my editor's phone numbers instead.
I guess once you hit thirty being dirt poor loses its appeal.
RICH:
There's the common belief that artists must be starving. Is
there a danger that success can deaden your creative impulses?
Stories that cease to come from your innate beliefs about
how the world is and could be, and instead come from your
annoyances about mortgage companies, airline food and golf
courses?
ED:
I don't think so. I think the things you hated in your formative
years will always be the things you hate. Just like the music
you liked in those years will always sound good.
RICH:
F**k that. I used to like Dire Straits when I was twelve.
I blame it on their marketing. Talking of which, how different
have you found the marketing departments of, say DC, DC/Vertigo
and DC/Wildstorm in promoting and presenting your work?
ED: Honestly,
it's a bit dicey. They're all the same department, really.
I'd say at Vertigo you get more marketing support for lower
profile stuff then you do elsewhere, but at the same time,
once you get to know who to talk to about this stuff, you
can make stuff happen. I helped engineer my own ads for Gotham
Central and Sleeper simply by talking to my buddy Matt Keller,
who really digs both books and realized they hadn't been pushing
them in-house enough.
But the
blunt truth of it is that DC will never market anything any
of us do to our complete satisfaction. I've never spoken to
any other writer who felt his publisher pushed his work enough.
Comic creators are just impossible to please, and we always
see what they don't do instead of what they've done. I get
a page in the Previews catalog and I wonder why I didn't get
the cover. It's the nature of being one of a few hundred books
published. All I care about is my books, I don't care if they
promote Titans or Outsiders, even though they're done by two
good friends of mine. I see that and I say, how come there's
no double-page spot for Catwoman in the new catalog? That's
just the way it is in this industry, and I'm just as bad as
anyone else.
RICH:
So how much of activist do *you* have to be? Do you think
you'll ever be able to go back to just being an author?
ED:
You always have to do a certain amount of promotion in any
creative field. Look at film, they have all these press junkets
that are exhausting. In comics we have to hustle our wares
a bit more than I would like, but that's because there are
more comics published in a month than there are movies that
come out all year. I think if the number of comics stores
doubled, we could all rest a little easier, maybe.
RICH:
Is there an argument for publishers kick-starting these themselves?
Bring back the days of the Tekno kiosks in shopping malls,
or the Marvel Marts that were once threatened?
ED:
Yeah, that sounds like a great idea. Bill Jemas could run
them.
RICH:
Ah yes. That may well be the job description for his new position.
Talking of whom, did you pitch to Epic at all?
ED:
Yeah, in the 80s. I did Dreadstar and Coyote for them. Don't
you know who I am?
RICH:
Jim Starlin and Steve Englehart's ghost writer? And you've
kept it hidden so long!
Ed Brubaker
writes SLEEPER for Wildstorm. Rich Johnston writes Lying
In The Gutters.
Pages:
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